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Traffic Avalanche: Is Blogging With RSS Really That Important?

There is hardly any traffic source online you can't do without and still succeed if you know how to maximize the sources you concentrate on. However, unless you have a huge budget, there are some techniques, sources and resources you'll do well NOT to ignore.

One of such is a blog that is RSS enabled.

For those who are not really conversant with these two terms, a blog is actually a web log. It is where you enter interesting bits about your site -- Well, that's what it started out as. Now actually, it is a constantly updated web page and people do all sorts of things on it.

For your blog to really live up to its name, it needs to be updated at least thrice daily. If not, you're simply building a regular web page with blogging tools (Hey, some folks might disagree with me -- But for me that's what makes sense).

Now, a constantly updated web page attracts search engines all other things being equal. However, you'll be missing out on a lot of the action if you just set up a blog.

Your blog has to be RSS-enabled.

RSS means Really Simple Syndication. If we liken your blog to a newspaper, RSS is the paper boy. The article is blog. The distribution platform is RSS.

The power of blogs is that other webmasters who like your stuff can easily have your stuff on their sites. This brings you traffic from their site.

Now let me explain this further...

When you make a new post, you ping a list of sites. Pinging is simply letting certain sites know the new stuff on your blog. When that happens, the information you added is updated on their sites. Webmasters love high quality content. So with feeds from high quality blogs, they're assured they have high value content for their visitors.

But guess what?

The author of the blog gains a lot as folks read his/her content and then click to his site, product or name squeeze page.

So, if you're really serious about your traffic, set up an RSS-enabled blog. And, I almost forgot: You can "siteblog", that is, run your entire site on blog software or make your entire site RSS-enabled and get all the benefits of an RSS-enabled blog.